Liftopia Raises Another $1 Million For Variable Ski Resort Ticket Pricing
Ski season is rapidly approaching, and resorts will soon be releasing their lift ticket prices (if they haven’t already). But this year, some skiers will have a new option when it comes to buying their tickets: discounted pricing for off-peak days, thanks to a startup called Liftopia. Today the company has annouced that it closed a $1 million Series B funding round led by Erik Blachford (CEO of Terrapass, Former CEO of Expedia) and Amicus Capital, with a number of investors from the company’s Series A round also participating.
Liftopia allows ski resorts to offer variable pricing for tickets based on much how traffic they anticipate seeing on the slopes — in other words, resorts can lower their prices if they think they’re going to have a slow day the same way an airline does if a flight might not fill up.
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