Why I’d Use Shopkick But Not Foursquare
Sometimes it feels like I am the only one in the world who is not into Foursquare. Or at least the only one in Silicon Valley. Or at least the only one who works for TechCrunch. I’m definitely the only one on staff who has never written a post about them, and that includes our guest poster Vivek Wadhwa who usually obsesses about issues like patents and immigration.
Don’t get me wrong, I think it’s a smart idea, and I have plenty of friends who get sucked in by the cleverly-exploited game theory dynamics. I think eventually location-based services and bringing a real world, micro-location aspect to a Web that has erased the importance of where-you-are is the next huge market. And I give the founders props for not taking the easy sale and driving a hard bargain with some of the industry’s toughest investors.
Check also related entries: